Warner Bros. Copyright Striking Reactions To The ‘Minecraft’ Movie Trailer

from the video-blocked dept

Of all the ways that content creators use copyright to strike down content, one of the most befuddling is when trailers are the subject of copyright strikes. There is occasionally some logic to these sorts of strikes. Trailers that are unfinished, for instance. But even when trailers leak early in a finished state, copyright holders use copyright to take those down.

But the point of a trailer is to serve as an advertisement for the content. Everything else being equal, content creators should absolutely want those trailers to be watched as far and as wide as possible. Even leaked trailers, or unfinished trailers, are still capable of building buzz for a film or show such that their proliferation should be desired.

That’s what makes it so head-scratching that Warner Bros. apparently copyright claimed some reaction videos to their Minecraft trailer.

Minecraft is going through a tough time as the much-anticipated live-action movie trailer was not well received by the fans of the game. The teaser trailer was released recently and created much discussion amongst players. They were disappointed at how everything looked.

And since this created a lot of discussion, many popular creators expressed their dislike towards the movie. One of them was Mumbo Jumob, who is among the largest and most loved Minecraft YouTube creators. A Reddit user named CaptainRelyk shared a screenshot showing how the creator got a copyright claim on their video which was titled “The Minecraft Movie Trailer looks silly.”

That video was taken down briefly after a copyright claim was made on it by Warner Bros. It is back now, with Mumbo Jumob indicating that it was claimed automatically, but that it’s been resolved.

Now, every indication is that this was done through an automated system, rather than anyone making a copyright claim on the video manually. But all that tells me is that Warner Bros. is very bad at the internet and using it to market their forthcoming film. And, because there wasn’t a highly visible public statement from Warner about all of this, the natural speculation is that the company didn’t want people to see the video out of concern it was critical in nature. That doesn’t appear to be the case, but once the rumor mill starts rolling, it’s hard to stop.

More bizarre is the second of the copyright strikes, which was done on a video made by PhoenixSC. That video didn’t even include the movie trailer, but instead included bits from a parody fan film made several years ago. And, even more strangely, the notice appeared to claim copyright on a song that nobody seems to think Warner actually has the rights to.

Another mistake? Perhaps. But Warner should be better at this, or else it should ease off its copyright enforcement practices until it gets its act together.

Filed Under: advertising, copyright, minecraft, trailer
Companies: warner bros. discovery

Lionsgate Marketing Consultant Built Movie Trailer Filled With AI Generated Fake Movie Reviews Of Old Films

from the natural-stupidity dept

I’ll admit, when I’ve been able to witness some of the fuckery around the use of artificial intelligence in stupid ways, some part of me has always gotten some amusement at those being fooled. I’ve gotten to witness most of this from afar, after all. It feels a bit different when you write about a situation where you were among those fooled by the bullshit.

At some point in the last week or so, I personally recall seeing the following trailer for Megalopolis, the forthcoming film from Francis Ford Coppola.

Now, the reason I recall seeing that trailer is due to those opening quotes from movie reviews of previous Coppola films. See, I’m a fan of many of his movies, as are millions of others. I recall laughing at those quotes, wondering just how in the hell reviewers could have gotten it so completely wrong when it comes to films like The Godfather and Apocolypse Now. I even thought briefly about googling those critics’ names and seeing if I could find the full reviews, just to laugh at how hilariously wrong they were.

Well, someone else did exactly that. And they found that those are AI-generated quotes from fake reviews that those reviewers never wrote.

Lionsgate has parted ways with Eddie Egan, the marketing consultant who came up with the “Megalopolis” trailer that included fake quotes from famous film critics. The studio pulled the trailer on Wednesday, after it was pointed out that the quotes trashing Francis Ford Coppola’s previous work did not actually appear in the critics’ reviews, and were in fact made up.

Sources tell Variety it was not Lionsgate or Egan’s intention to fabricate quotes, but was an error in properly vetting and fact-checking the phrases provided by the consultant. The intention of the trailer was to demonstrate that Coppola’s revered work, much like “Megalopolis,” has been met with criticism. It appears that AI was used to generate the false quotes from the critics.

That’s being far too kind. Some of these critics supposedly trashing Coppola’s work absolutely loved the films they were supposed to have denigrated. Variety was able to generate similar quotes with some trial and error prompting using ChatGPT, which is likely where this all came from. Misattributing the words and reviews of a film critic merely to drum up fake outrage as an interest multiplier for Coppola’s new film is both a complete violation of the actual work those critics did and an abdication of trust the public will have in the studio.

Now, to be fair, it appears Lionsgate had no idea that the quotes in the trailer were fakes, and worked fairly quickly to pull the trailer once it found out.

“Lionsgate is immediately recalling our trailer for ‘Megalopolis,’” the company said Wednesday. “We offer our sincere apologies to the critics involved and to Francis Ford Coppola and American Zoetrope for this inexcusable error in our vetting process. We screwed up. We are sorry.”

Still, at a time when both the public and every SAG member out there is concerned about how AI is going to start filtering into creative work in negative ways, this is a fairly terrible look for the industry.

Or, if Lionsgate would like ChatGPT’s take on this:

Lionsgate’s use of fake quotes generated by AI for the trailer of “Megalopolis” was a significant misstep and attracted considerable criticism. Using AI-generated quotes can undermine the authenticity and credibility of marketing materials, especially when presented as genuine endorsements from critics.

For many, the inclusion of these artificial quotes not only misleads potential viewers but also raises ethical concerns about transparency and trust in advertising. When audiences or critics discover such manipulations, it can damage the studio’s reputation and affect the film’s reception.

In the case of “Megalopolis,” this controversy highlighted the broader issue of how AI can be misused in promotional contexts. It underscores the importance of maintaining integrity in marketing practices and being transparent about the sources and nature of endorsements.

And on that, you can quote me.

Filed Under: ai, francis ford coppola, marketing, megalopolis, trailer
Companies: lionsgate

Florida Man Wants $2 Million From Rockstar Over Parody Appearance In GTA6 Trailer

from the and-here-we-go dept

The folks behind the Grand Theft Auto franchise are certainly no strangers to lawsuits and complaints over publicity rights issues. GTA5 famously found the publishers of the game in court defending itself against the likes of Lindsay Lohan and Karen Gravano, ultimately winning both cases. Anyone familiar with the GTA franchise will have a sense of what is going on here. The series makes a regular habit of creating parodies of whatever is in the pop culture lexicon at the time of the game, with nods, but not faithful recreations, towards real life personas. In fact, most often, GTA will take multiple cultural references and mash them together as parody and off-color commentary on whatever it is parodying. All of that, of course, is speech protected by the First Amendment.

Rockstar’s latest iteration of its opus franchise is due to come out soon. A trailer for the game was released recently, showing off some impressive visuals within the game, as well as several examples of the exact cultural references described above. One of those was a nod to an individual known as the “Florida Joker,” who began making noise on social media about wanting to be paid millions of dollars as a result of the homage.

A Florida man is calling on Rockstar Games to pay him $2 million for showing literally one second of a character who looks like him in the reveal trailer for Grand Theft Auto 6. Lawrence Sullivan, AKA “Florida Joker,” accused the studio of stealing his likeness in his latest TikTok video. But a Red Dead Redemption 2 voice actor wasn’t having it.

Sullivan, who got his face tattooed to resemble Jared Leto’s version of the Joker following the Batman villain’s appearance in 2016’s Suicide Squad, has been trying to monetize his recent flicker in the limelight. “Let’s talk,” he said in a public call to Rockstar after parodies of him and other viral social media figures appeared in GTA 6’s long-awaited first trailer.

This is extremely unlikely to go anywhere. As in the previous cases, what Rockstar is doing here is purely parodying a pop culture figure. What it is not doing is creating a faithful reproduction of Sullivan. Just having your face tattooed as a skinny guy isn’t enough to qualify as reproducing the personage of an internet sensation. As in the Lohan and Gravano situations, there are obvious nods to Sullivan and several internet memes in which he is featured, but that is not all that the character in the game is, based on the trailer.

Parody is a thing and it is protected speech. Rockstar has established a reputation for itself in this game series in which it parodies the current culture as a method for commenting on it humorously. And, as voice actor Roger Clark noted, its lawyers have been well-attuned to what lines can be crossed and what cannot.

One person who seems to think Sullivan has no reason to complain is Roger Clark, the voice actor behind Red Dead Redemption 2’s protagonist, Arthur Morgan. “[Rockstar Games is] lawyered up, man,” he said in his own TikTok video, according to PC Gamer. “They know exactly what they can and cannot get away with. If I were you, I would use the notoriety they just threw your way to your advantage. Capitalize on it somehow. You ain’t getting a job at Home Depot with that face.”

Disparaging comments aside, Clark is exactly right. The lawyers will have already vetted the content of the game to make sure it won’t run afoul of accusations just like this. And, to add, Clark is spot on that Sullivan ought to be using the homage as a way to boost his own notoriety and, perhaps, ability to monetize his persona.

I wouldn’t expect a lawsuit to be filed in this case as a result of all of this, but I’ve been surprised in the past.

Filed Under: florida joker, grand theft auto, lawrence sullivan, parody, the joker, trailer
Companies: rockstar games

Pokémon Company Uses Fan Music In Trailer Without Crediting The Fan

from the hypocrizard dept

If you go take a look at all the different posts we’ve done on the topic of Pokémon, you will be left with one undeniable conclusion: the people behind Pokémon content take IP rights very seriously. This has particularly been true when it comes to some of the franchise’s most dedicated fans trying to express their fandom by creating cool things. Ownership is everything here and the Pokémon people will simply not countenance anyone using its creation, because that’s wrong.

It appears that the Pokémon people don’t have any problem with using some of that same fan content without credit in reverse, however. A trailer recently came out for some Pokémon DLC and fans noticed the inclusion of a fan arrangement of music right away.

Fans are expressing their concerns after The Pokémon Company seemingly used fan-created music in a recent trailer for the Pokémon Scarlet & Violet DLC, The Hidden Treasure of Area Zero. The uproar began shortly after today’s Pokémon Presents wrapped up. While many tuned in for updates on things like Detective Pikachu Returns and the aforementioned add-on content, musician NightDefined (a.k.a. ND) noticed that some of the footage featured music they created. In many cases, it might be an honor for a fan to see their Pokemon fan music creation used by a company they admire, but for ND, it was also a surprise.

While it does appear that ND’s song was a different arrangement of existing Pokemon music, that still doesn’t mean Pokemon automatically gets control over it. Still, while the artist pointed out that they had not received any credit for their work, they also expressed that they were honored that it was used.

But that’s not really the point. ND Music did mention that they would have appreciated being asked or informed, never mind credited, if the Pokémon Company wanted to use their music in a trailer. After all, ND Music certainly credited everyone properly when the music was originally uploaded.

ND says The Pokémon Company included the music in its trailer without their permission, with no credit to be found. It’s worth noting the musician’s original upload does give credit to Nintendo, developer Game Freak, Creatures Inc., and The Pokémon Company, as well as composers Go Ichinose and Toby Fox, but the uncredited use of ND’s specific arrangement in the trailer remains perplexing.

No it doesn’t. This is all about myopic control. The Pokémon Company controls all the things when it comes to Pokémon. It didn’t credit ND for the music because the music is theirs, in its view.

Simple politeness be damned, it would appear.

Filed Under: copyright, fan music, nightdefined, pokemon, trailer
Companies: pokemon company

Netflix Gets Cute Using DMCA Notices To Take Down Tweets Critical Of 'Cuties'

from the too-cute-by-half dept

Cuties, the stupid non-controversy against Netflix that simply will not go away. The film, which won awards at international film festivals, centers on a pre-teen and is a coming of age story about a young lady growing up in both a strictly conservative upbringing combined with living in the hyper-sexualized Western culture. While the whole story is about this juxtaposition, Netflix rather stupidly promoted the film using images that focused on the latter. The result was chaos, with large swaths of Puritan-Twitter screaming about boycotting Netflix entirely and one pandering prosecutor in Texas bringing an indictment against Netflix for promotion of lewd visual material depicting a child.

With everyone very quickly lighting themselves on fire over an award winning film, Netflix sat back and calmly explained what the film was about and why it had… just kidding, Netflix is now out here issuing DMCA takedowns for those tweeting critiques of its decision to distribute the film.

Netflix’s takedown requests, which are still rolling in today, seem only to have targeted tweets that described the film negatively, although some more than others.

“IMAGINE A CHILD SEEING THIS #Cuties #Netflix #CancelNetflixCuties,” one message read. “WARNING CONTAINS EXPLICIT CONTENT,” another similar message said. “Go ahead and try to justify how this film is an appropriate representation of 11 year olds. I’ll wait. #CancelNetfilx.”

Some of the dozens of tweets Netflix issued DMCA claims against used clips from the actual movie, TorrentFreak reports, in which case Netflix’s claims are understandable. However, many of the tweets in question shared the film’s trailer, which is widely and publicly available on YouTube for anyone to view or share.

DMCA takedowns of trailers, as we’ve explained before, never make sense. Ever. Ever ever. What Netflix is doing instead is lay bare its intentions behind these takedown notices, which are obviously centered on attempting to censor critical commentary around its decisions surrounding the film. This becomes especially apparent when put in the context for how and for what Netflix has, in the past, bothered issuing DMCA takedowns.

TorrentFreak notes that the cluster of claims is unusual for Netflix, which has sent roughly 300 DMCA claims to Twitter in the past month, half of which centered on tweets related to Cuties. Before Netflix started targeting Cuties tweets, most of the claims it sent were related to accounts known for distributing pirated content.

And so the Streisand Effect kicks in. By trying to bury criticism, the public becomes all the more aware of that criticism. By trying to censor a controversy that was probably juuuuuuust about to go away, instead it gets recycled back into the news cycle.

Netflix, tech company as it is, should absolutely know better. Reliant on the First Amendment as it is, it should absolutely not be taking actions like this that tamp down speech. And given that Netflix is not entirely without blame for the controversy in the first place, it sure would be nice if the company demonstrated skin thick enough to take a little heat now and again.

Filed Under: criticism, cuties, dmca, overreaction, streisand effect, takedowns, trailer
Companies: netflix

CBS Gets Angry Joe's YouTube Review Of 'Picard' Taken Down For Using 26 Seconds Of The Show's Trailer

from the make-it-no dept

Joe Vargas, who makes the fantastic The Angry Joe Show on YouTube, isn’t a complete stranger to Techdirt’s pages. You may recall that this angry reviewer of all things pop culture swore off doing reviews of Nintendo products a while back after Nintendo prevented Vargas from monetizing a review of a a game. The whole episode highlighted just how out of touch companies like Nintendo can be with this sort of thing, given how many younger folks rely on reviews like Vargas’ to determine where they spend their gaming dollars. Coupled with the argument that these commentary and review videos ought to constitute use of footage as fair use and it’s hard to see why any of this was worth it to Nintendo.

Or CBS, apparently. CBS recently got Angry Joe’s YouTube review of ‘Picard’ taken down, claiming copyright on the 2 thirteen-second videos of the show’s publicly available trailer that Vargas used in the review.

This is normally where some folks would suspect that ContentID or some automated system saw the images, resulting in an automated DMCA notice. Except that, as Vargas points out in his Twitter post, this was a manual block. Somebody at CBS saw Vargas’ use of the footage and manually requested that the video be taken down on copyright grounds.

And that’s crazy. First, the use of clips like this to discuss a review or critique of content is squarely within the grounds of fair use.

Based on the screenshot, it appears that Vargas was discussing the clips while they were on-screen and Vargas argues that this should constitute fair use – a provision in copyright law that allows copyrighted material to be used without permission from the copyright holder for transformative purposes such as commentary and criticism.

Add to that the clips were from the publicly available trailer footage and this makes even less sense. The trailers are out there for anyone to see. Hell, the entire point of trailers is to be widely disseminated to entice interest in the show. Blocking their use would seem to be at odds with the marketing goals of CBS.

And, yet, here we are, with CBS taking down a video for using trailer footage in a way that is clearly fair use. But some say YouTube doesn’t have a copyright enforcement problem? Please.

Filed Under: angry joe, censorship, copyright, fair use, picard, reviews, trailer
Companies: cbs, youtube

Universal Studios Misses A Chance To Be Awesome And Instead Tries To DMCA Leak Of Unfinished 'Mummy' Trailer

from the sigh dept

Universal Pictures, it will not surprise you, has a long history of being overtly protectionist on anything to do with its intellectual property. This has led to stories both funny and infuriating. The studio’s legal team, for instance, once asked Google to delist 127.0.0.1 for piracy, with that IP address essentially serving to denote the machine currently in operation. It’s “home”, in other words. On the other side, Universal’s lawyers sent out licensing bills to fans its marketing team had asked to pimp one of its movies for free.

Universal keeps a tight grip in an attempt to control everything to do with its products, in other words. But when the internet is involved, such attempts at control can go horribly, horribly wrong. Such is the case with the recent leak of an unfinished trailer for the upcoming film The Mummy.

Yesterday morning very few people knew that a new version of The Mummy will be on the big screen next summer. That changed quickly when an unfinished trailer of the film was accidentally put online by IMAX’s YouTube account. As it turns out, the trailer where Tom Cruise is screaming without sound effects is quite an entertaining watch. Soon, the mistake was reposted all over the Internet, where it triggered a meme fest. Great promotion for the film, one would think, but the bosses at Universal Pictures weren’t smiling.

Let me make this more clear: this trailer, and memes incorporating it, were everywhere these past couple of days. And, to a lesser extent, they still are out there. Not with any sort of approval by Universal, of course, whose lawyers have been firing off DMCA notices to take down the trailer wherever they can find it.

On Twitter alone, several people had their postings removed over copyright infringement claims. According to the movie studio, the “leaked” trailer is not for the public’s eyes.

“The uploaded trailer was a leaked version without sound fx. This was accidentally released online but is not intended to be available for public viewing. We have removed it from YouTube, but it is still populating on Twitter,” they write.

Indeed it is, and it’s not difficult to understand why. On the one hand, the trailer without sound effects and music is truly hilarious and entertaining. In fact, one wonders if any polished and completed trailer could garner so much attention as this unfinished one. On the other hand, it’s quite interesting to get a glimpse at what the unpolished footage looks like, and to understand how much a musical score and sound work add to the experience. Whichever angle you come at it from, it’s fun.

And it was a massive opportunity for Universal Pictures to join in on the fun, be awesome and human, and enjoy all of the massive and free publicity its unreleased movie was suddenly getting. Sure, the trailer is goofy without the production values the completed product will enjoy. But so what? Everyone understands that. And everyone realizes that the studio had no intention of the public seeing this version of the trailer. But now that it’s out, Universal should be doing everything it can to supercharge the viral nature of all of this free publicity and bending some good will from the public. Instead, they are trying to shut the whole thing down.

Which, of course, isn’t working.

As a result, many copies that were posted on Twitter, YouTube and elsewhere are no longer working. However, there is so much interest in the trailer that Universal can’t really keep up. For every video that’s pulled offline, several others appear elsewhere. It seems virtually impossible at this point to put the genie back in the bottle. In fact, the trailer has become a fertile breeding ground for memes, with people adding their own soundtrack or using Tom Cruise’s scream as the modern-day Wilhelm scream to pimp other videos.

And this sort of thing will only be furthered now that reports are out about Universal’s attempt to unring the bell. So, the lawyers will accomplish nothing other than to create animosity where there was once only interest. Great job all around.

Filed Under: dmca, special effects, takedowns, the mummy, trailer
Companies: universal pictures

Animator Sues Disney For Allegedly Ripping Off Her Short Film For Its 'Frozen' Trailer

from the sticking-it-to-The-(Mouse-Eared)-Man dept

Disney has always found overbearing copyright protection to be an integral part of its business model, so much so that it has lobbied hard for copyright extensions while plundering the depths of the public domain for source material, shortsightedly failing to realize that one action undermines the other.

Disney doesn’t get named in too many infringement lawsuits, but like any studio with a big hit on its hands (in this case, Frozen, which just became the most successful animated film of all time), there’s always the chance someone will come looking for a piece of the action. Unlike the multiple lawsuits filed against the creators of Avatar, this one, filed by animator Kelly Wilson, appears to have some merit.

Wilson’s animated short film, The Snowman, has been all over the internet since its release in 2010. It was even entered in several animated film festivals where Pixar employees “were present and competing” in the same category. Wilson doesn’t say she personally showed this to Disney employees but she infers that there were many, many ways anyone could have viewed her creation prior to Frozen’s development. She does note, however, that Disney’s personnel had been supplied with copies of the animated work in the past.

Plaintiff created The Snowman and submitted The Snowman—in part and in full—to Defendants as part of job applications on four different occasions from 2009 through 2012. The Snowman was also submitted via DVD to Defendants in 2010 as part of a job application from The Snowman’s co-creator Neil Wrischnik. Disney has surreptitiously appropriated Plaintiff’s valuable work The Snowman to create the FROZEN teaser trailer and the character of Olaf the snowman in FROZEN without any attempt to obtain authorization from Plaintiff or to accord her credit.

What’s interesting about Wilson’s case are two things:

One, she isn’t going after Frozen itself, but rather its first trailer, which featured a storyline remarkably similar to hers. However, Wilson is looking to grab a part of any and all profits made by the movie because the allegedly infringing trailer was used to promote the film.

Two, there are some very distinct similarities to her animated film, as she details in a series of screencaps contained in the filing.

Here’s the two in motion for comparison:

Beyond that, her filing links to other websites and writers who noticed the similarity between the Frozen trailer and Wilson’s work, including a Slate writer whose daughter was disappointed the actual movie wasn’t just about a wacky snowman.

The case, as it’s laid out by Wilson and her legal rep, is pretty solid. While there are a few areas that are rather gray (the similarities of any narrative — antagonist/protagonist, ice is slippery, forest animals are exchangable, etc.), many of the smaller details seem to indicate there’s been some copying going on.

The Snowman and the FROZEN teaser trailer present the exact same plot in exactly the same sequence… There is no difference in the plot between the two works, except that The Snowman is longer in running time and therefore has additional plot elements. Both works are about: (1) a snowman competing with animals for a carrot nose on slippery ice; and (2) the formerly adversarial animals acting out of friendship to return the carrot nose to the snowman…

[T]he artistic rendering of the snowmen in both The Snowman and the FROZEN teaser trailer is likewise substantially similar. Both snowmen are portrayed as awkward, insecure and clumsy, and both are portrayed as having lanky bodies with heads larger than their bodies… [Wilson notes that most snowmen are portrayed as having heads smaller than their bodies elsewhere in the filing.]

First, in The Snowman, the snowman competes with the rabbits on the slippery ice to retrieve the carrot. Similarly, in the FROZEN teaser trailer, Olaf the snowman competes with the moose on the slippery ice to retrieve the carrot. Second, in The Snowman, the snowman is able to take hold of the carrot before the rabbit does. Similarly, in the FROZEN teaser trailer, Olaf the snowman is able to take hold of the carrot before the moose does. Third, in The Snowman, the snowman loses his carrot nose to the rabbit when both he and the rabbit have a grip on the carrot but the rabbit ends up wresting control of the carrot from the snowman. Similarly, in the FROZEN teaser trailer, Olaf the snowman loses his carrot nose to the moose when both he and the moose have a grip on the carrot but the moose ends up wresting control of the carrot from Olaf the snowman..

Wilson goes into much more detail in the filing, but her inclusion of independent parties who have noticed the similarities helps set this apart from other lawsuits in which the infringement noted was largely subjective.

We’ll have to wait for Disney’s response to see where this is going, but this lawsuit does look a bit more valid than others that have been filed in the wake of runaway successes. As much as I’d personally like to see Disney get smacked for infringement damages, I’m personally a bit hesitant to back Wilson’s claims that an infringed short film is due a cut of the profits made by Frozen, especially considering the allegations only cover a trailer whose events are not part of the larger film.

In addition, the demands made might play right into Disney’s hands. Wilson asks for Disney to account for “any and all profits” derived from the “exploitation” of The Snowman. Hollywood accounting has shown over the years that some of the most successful movies have yet to show a profit. Deploying enough creativity in the ledger could have Disney offering Wilson a cut of its “empty” pockets.

Filed Under: copyright, frozen, kelly wilson, the snowman, trailer
Companies: disney

Great Moments In Marketing: Disney Pulls Movie Trailer Off YouTube For Copyright Claims

from the it's-a-COMMERCIAL dept

Ah, the stories that just make you shake your head in wonder. The purpose of a movie trailer is that it’s a commercial. It’s a pure advertisement with the math being simple: the more people you get to see it, the more likely you are to get people interested in shelling out cash to see the actual film. As such, you would think that anyone would be thrilled if people are actively promoting that advertisement for you. Not at the Walt Disney company, apparently. After a trailer of the hotly-anticipated Tim Burton adaptation of Alice in Wonderland hit YouTube, Disney sent a takedown notice to pull it offline. Because heaven forbid people actually want to see the advertisement they put out.

Filed Under: advertisement, alice in wonderland, commercial, movies, trailer
Companies: disney, google