By this point, everyone should know that broadband providers always provide "up to" speeds with the connections they sell. By "up to" they usually mean under perfect conditions that you will never, ever see. But just what kinds of speeds should you actually expect? A new study in the UK found that broadband speeds tend to be about a third of the "up to" speed. The worst speeds were about one-eighth of the promoted speed. As the article linked here notes, is it really any surprise that only 30% of people claim they're satisfied with their broadband? While it still seems like this should be false advertising, so far various regulatory bodies have said that the "up to" language is perfectly legal, no matter how misleading it may be. How hard would it be for an ISP to advertise expected speeds? I would imagine it would have happier, more loyal customers who know that the ISP is actually being honest, rather than hyping up speeds that will never be delivered.