Kiddie Monitoring Software Spying On IM Chats, Selling Info To Marketers
from the yeah,-that'll-go-over-well dept
There are a bunch of different “child filtering/monitoring” software on the market these days, and many parents use it to help them keep track of what their kids do online. I have no problem with this — so long as such filters aren’t mandated by the government. But it appears that just selling the tools isn’t enough for some companies. JJ sends in the news that one of the top providers in the space doesn’t just monitor what kids do for parents, but collects all the data — including the text of chat room discussions — and resells it to marketers. You have to imagine that this isn’t exactly what the FTC (or parents) expects of such tools.
The company defends the practice, claiming that the data is anonymized and no identifiable data is included — but we’ve heard that before. Every single time someone insists their data is anonymized, news breaks showing that it is not. I don’t think there’s anything wrong, necessarily, with doing targeted marketing programs, but using unsuspecting parents and getting them to install filters and monitoring software, without realizing the data will be handed over to marketing firms, seems pretty sleazy.