Unfortunate: Twitter Forces Flattr To Stop Its Twitter Integration
from the well-that-sucks dept
Just a few weeks ago, we wrote about how Flattr had integrated with services like Twitter and Instagram to make it incredibly easy to support content creators (including us!) by just favoriting a tweet. Not surprisingly, in the first month after that went into effect, we saw a boost in revenue from Flattr. Unfortunately, Flattr has now announced that Twitter has forced the company to stop this integration.
Flattr had been using the Twitter API to figure out what people had favorited, and had been gathering data about the specific tweets. However, Twitter told the company that it was violating section IV. 2 C from its API terms. That term says that:
Your advertisements cannot resemble or reasonably be confused by users as a Tweet. For example, ads cannot have Tweet actions like follow, retweet, favorite, and reply. And you cannot sell or receive compensation for Tweet actions or the placement of Tweet actions on your Service.
It’s that last part where the trouble came in. Of course, it seems clear that that particular line in the terms of service was designed for situations where people are “selling” tweets or something similar. Not for cases where a service like Flattr is helping people make money from supporters. In response, Flattr even said that it would waive its standard 10% fee on any Flattrs that come via tweets. Twitter told them it wasn’t good enough. Now, you can argue that “rules are rules,” but rules need to make some sense. And it’s unclear what kind of sense this makes. There’s nothing about the way in which Flattr is using Twttier that is negative for Twitter. It seems like a really nice and useful addition. Obviously, we’re somewhat biased, because it also helped us make a few bucks (not much, but some), but I can’t see how it makes sense for Twitter to block this functionality.