Oh Look, The More Hollywood Attacks, The Further Underground File Sharing Goes
from the nice-work,-guys dept
Ever since the RIAA went after the original Napster, plenty of people have suggested that the strategy could only backfire. The more they try to shut down popular services or sue individuals, the more it just pushes those services underground where it’s even more difficult for the RIAA to keep attacking. At the same time, it builds up even more anger at the traditional entertainment industry. From the beginning, they could have learned to embrace file sharing as a promotional tool, recognizing that an awful lot of people were giving them market research data on how they wanted to interact with content online. Instead, they keep suing and looking bad, which doesn’t seem to have much strategic value. And, in response, the thing they’re trying to stop keeps getting bigger while going further underground. The latest is that the Pirate Party of Sweden is offering up a commercial internet service that includes anonymous usage, which they claim will make it nearly impossible for the industry to accuse users of file sharing. Remember, the Pirate Party became a widely known effort only after the entertainment industry tried (and failed) to shut down The Pirate Bay, helping to drive their traffic through the roof. While the group is a bit over the top in their methods, whether or not you agree with their general position, it should have been clear ages ago that this was where things would eventually head. The industry had a chance to embrace this stuff ages ago, but with each passing bad decision, they simply make things more difficult for themselves.