Google Toolbar BlogThis Rankles Rivals
from the exclusivity dept
When Google launched the beta of their new “toolbar” two days ago, I tested it out pretty quickly. I certainly noticed the “blog this” functionality, which is useless to me, since I don’t use Blogger. I did wonder how other blog platform creators would respond – and they responded noisily (usually on their own blogs). Apparently, it was enough noise to get the story picked up by a major news publication, saying that competitors felt shut out. Google responded by pointing out this is just a beta, and everyone really needs to calm down. I agree that it makes sense to offer tie-in’s to other blogging tools, but almost everyone of those tools already has a bookmarklet posting feature – which is the exact same thing, except that it goes in the link bar instead of the Google toolbar. In fact, on my toolbar, right above the Google-based “blog this!”, I have a bookmarklet based “blog this!” from a time I tested out Blogger. So, while I understand why the other vendors are complaining, I don’t think it’s that big a deal. Also, if Google does include other vendors, at what point does it stop? Do they just include Userland and Six Apart software or do they have to include the fifty other blogging platforms?