Grokster Chief Says Lawsuit Good For Business

from the taunting-the-RIAA dept

When the RIAA went after the latest crop of file sharing programs, they hit (at the time) the two big ones: Morpheus and Kazaa. They also added a third player that not as many people had heard of called Grokster. That may have been a mistake, as Grokster is now saying the lawsuit has been incredible publicity for their service. The lawsuit drove a huge number of new subscriptions, which has allowed the company to sign bigger advertising deals. The RIAA’s strategy continues to backfire.


Add Your Comment

Your email address will not be published. Required fields are marked *

Have a Techdirt Account? Sign in now. Want one? Register here

Comment Options:

Make this the or (get credits or sign in to see balance) what's this?

What's this?

Techdirt community members with Techdirt Credits can spotlight a comment as either the "First Word" or "Last Word" on a particular comment thread. Credits can be purchased at the Techdirt Insider Shop »

Follow Techdirt

Techdirt Daily Newsletter

Techdirt Deals
Techdirt Insider Discord
The latest chatter on the Techdirt Insider Discord channel...
Loading...