Dot-Com Advertising Going to Crash

from the no-long-term-thinking dept

Okay, so I’ve been complaining about the lame TV ads for dot coms that all look exactly the same and don’t do anything useful. Fortune is now running an article suggesting that this won’t last for a number of reasons. It’s an interesting read. I apologize that Fortune has to be absolutely idiotic and break the article up into seven different sections of about 3 paragraphs each. I realize that many people won’t bother reading beyond one or two pages, but I guess some brilliant marketing person at Fortune thought they could boost their ad views this way.

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