Click and Mortar
from the business-models-of-the-future dept
San Jose Merc column on how brick and mortar companies need to take advantage of the web, without necessarily becoming an internet pure play. I agree, and have been saying this for quite some time. Brick and mortar retailers do have some unique advantages over web based stores, and should exploit those to their advantage, instead of just setting up completely separate operations (as most have been).