Press Release Scamming

from the sneaky-bastards dept

Article in USA Today summarizes the practice of name dropping in press releases. Basically a company lists unrelated, but very well known, companies in their own press release, implying an association and guaranteeing that the press release will be picked up by anyone who tracks news on that particular company. It’s a fairly disgusting practice that has been used widely. In some sense, I think investors who buy based on info like that almost deserve what they get.

Add Your Comment

Your email address will not be published. Required fields are marked *

Have a Techdirt Account? Sign in now. Want one? Register here

Comment Options:

Make this the or (get credits or sign in to see balance) what's this?

What's this?

Techdirt community members with Techdirt Credits can spotlight a comment as either the "First Word" or "Last Word" on a particular comment thread. Credits can be purchased at the Techdirt Insider Shop »

Follow Techdirt

Techdirt Daily Newsletter

Techdirt Deals
Techdirt Insider Discord
The latest chatter on the Techdirt Insider Discord channel...