from the nevermore dept
Well, that didn’t last long. You will recall that in early February a Utah theme park called Evermore filed a very stupid trademark lawsuit against Taylor Swift. At supposed issue was Swift’s new album, Evermore, and the associated merchandise for it. The theme park claimed that Swift’s album was driving their search engine rankings down, that people would be confused thinking she was somehow connected to the theme park, and that the park also produces some music, putting them in the same competitive marketplace as the singer. Swift’s team countersued, alleging that some of the park’s actors would sing and perform copyrighted music, including Swift’s. It was all, frankly, very dumb.
But merely a month later, the dumbness is gone. Rolling Stone reports that both sides have dropped their lawsuits and reached an agreement, one which does not carry any monetary exchange.
A lawsuit and countersuit between Taylor Swift and Utah fantasy theme park Evermore have both been resolved with the involved parties dropping their respective suits, Rolling Stone has learned.
“As a resolution of both lawsuits, the parties will drop and dismiss their respective suits without monetary settlement,” a spokesperson for Taylor Swift said in a statement to Rolling Stone.
A fitting end, since these suits never should have been filed to begin with. The claims that Evermore made against Swift were ridiculous on their own. But to go after the singer in this manner while the park itself was potentially infringing upon her copyrighted music is hubris in the extreme. The park, which reportedly hasn’t been profitable since it was created, surely could have found a better use for its cash reserves than paying a legal team for this kind of litigious adventurism.
On top of that, surely the park is now firmly on Swift’s and TAS Management’s radar, the latter being her rights management group.