FDA Warns Applied Digital on Chip Implant Marketing
from the on-again,-off-again,-on-again,-off-again dept
The makers of the implantible "VeriChip" sure are gutsy. Back in April, they announced that the FDA had approved their chips to be implanted in humans. Of course, there was one major problem: the FDA had not approved the chip, in reality. They had just asked for more information, and ADS put out a press release saying it was approved. Of course, a few weeks later, it was approved, but specifically not if advertised as a medical device. Of course, ADS put out another press release and marketing blitz about the product - including calling it a medical device. So, the FDA is pissed off again, and are warning ADS to cut it out. ADS seems to like putting out marketing material that have no basis in reality. Would you trust this company to stick a hunk of silicon inside your skin?