Building Good Will: The Witcher 3 Team Promises Absolutely No DRM For PC Release
from the towards-all-PC-men dept
We’ve written about CD Projekt, the video game studio behind the Witcher series, several times in the past. The studio has a fan-friendly view on DRM, in that they have staunchly refused to include it in their games. They’ve stuck by this plan, even as the Witcher games are heavily pirated. Even when its lawyers got the best of it and began attempting to go after alleged pirates, CD Projekt eventually listened to its own community, fans and customers, and promptly calmed the hell down and put the lawyers back on their leashes. So, as you can imagine, the piracy continued unabated, resulting in so many lost sales and devastating the games’ markets to the point that CD Projekt had no choice but to go the DRM route with the upcoming The Witcher 3: Wild Hunt.
Nope, just kidding, the games were wildly successful despite the horrors of mega-piracy and CD Projekt is going out of its way to reaffirm its stance on DRM. In an open letter to its community, it promises no DRM on PC versions of the game, and in a way that is as endearing as it is forthright.
I’d like to say it loud and clear: The PC version of The Witcher 3 will have absolutely no DRM from day 0. Zero. Zip. Nada. It doesn’t matter if you choose to buy it on GOG.com and support us directly or buy the game in box format, you’ll still get the 100% DRM-free experience. And this goes for the whole world. We’ve fiddled with DRM in the past (Oh boy! How young and naïve we were;)) and that’s enough. Lesson learned. Having said that, I’d like to thank you for your continuous support. You’ve bought six million copies of the Witcher games so far. Whoo-hoo! Let’s celebrate. Here, have some cake!
The post goes on to note that the game will be made available on Steam, which lots of people like to blindly label DRM in the same vein as an Ubisoft platform (which is stupid), but notes that there are lots of other places to buy the game that follow CD Projekt’s stance on DRM.
When it comes to engaging with your community, being awesome, and giving them a reason to love you and to buy your goods, this project is full win. Electronic Arts, you should be taking notes.