The Telcos Could Revolutionize TV… But They Won't
from the why-bother-with-IPTV? dept
Martin Geddes has written up a post about how the telcos are wasting their money on IPTV, and reminds us of our own post on the subject from last summer. In that post, we wondered why the telcos were wasting so much money trying to build out a huge IPTV infrastructure and simultaneously trying to get TV franchises across the country while convincing the government that they don’t even need local franchises. Instead, it seemed like they could do a complete end run around their cable competitors, by simply setting up a new kind of television — where the shows get downloaded over their spiffy fast fiber lines. We noted two huge hurdles to that happening: (1) the telcos had to actually think creatively and (2) the TV execs would have to buy into such a vision — both of which seemed laughable at the time. However, reading that post now, it may be worth adjusting the story. With Disney suddenly pushing online downloads (in a limited way, but it’s a start), perhaps that second huge hurdle just got lowered. If the Disney experiment proves successful (possibly a big if), others will quickly follow — and if the telcos were smart, they’d be banging down doors suggesting a “new” kind of television — only it would be the model that plenty of techies were suggesting television should adopt years ago. It would save them a ton of money while potentially delivering something a lot more powerful and useful to everyone. Which, of course, is why it probably won’t happen.