Naked, Drunk Britons A Growing Net Retail Force

from the nobody-wants-to-see-that dept

A new study says British people like to get drunk and/or naked, then shop online in increasing numbers. It says 7 percent of Britons know somebody that’s gotten drunk, then bought stuff they didn’t need online, and 6 percent know people that have shopped online sans clothing. Part of a study into online spending behaviour, the results “pose a number of questions for retailers as they develop new online products and services,” says somebody from the company that conducted it. Does he mean online retailers should better tailor their services to naked drunk people? Or should they simply encourage people to get drunk, then naked, then shop? eBay seems to exploit this pretty well — after all, “Oh, I had a few drinks then got on eBay and found it” seems to have worked its way into common parlance these days.

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