Next, Wells Fargo Will Install An ATM In Second Life…

from the wherever-you-are...-there-they-are dept

Online virtual world Second Life has been getting pretty popular lately, so it was only a matter of time before some more established businesses started to take notice. Wells Fargo, one of the bigger US banks, has bought an island in the virtual world. They claim that it will be a place where other Second Life players can learn about financial responsibility. It’s certainly interesting to see big name companies jump into virtual worlds in this manner, but it remains to be seen if anyone, of their own free will, wants to spend time on a virtual island learning about how to better manage their finances.

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Comments on “Next, Wells Fargo Will Install An ATM In Second Life…”

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hunter (profile) says:

Second Life and Wells Fargo

Actually, the Wells Fargo island is separate from the mainland of Second Life and I believe participants can only get there via a special code provided by Wells Fargo.

So in some ways it’s really more about Wells Fargo using the Second Life platform to build an interactive experience. The main connection to SL is that they paid a group of residents to build the island for them. Very cool.

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