Students Say No To University Provided Napster

from the why-bother? dept

We were a bit surprised last year when Napster went with a big push to sign up various universities to offer Napster to students. The deals seemed kind of questionable — with Napster and the universities trying to hide the real costs while students were not at all happy that their university administrators decided how to spend their music dollars for them. As if to drive this point home in a fairly astounding way, a new report says that at one of the earliest universities to sign up for this deal, the University of Rochester, not a single student bought a song from Napster during last fall’s semester. Of course, this is a little misleading — as part of the agreement is that students get to “rent” the songs for free as long as they’re on campus, so there’s less incentive to buy tracks. However, plenty of students did buy tracks at competing music stores like iTunes, suggesting that Napster’s attempt to lock students in with this deal isn’t exactly working. If anything, it sounds like it’s driving the students away.

Rate this comment as insightful
Rate this comment as funny
You have rated this comment as insightful
You have rated this comment as funny
Flag this comment as abusive/trolling/spam
You have flagged this comment
The first word has already been claimed
The last word has already been claimed
Insightful Lightbulb icon Funny Laughing icon Abusive/trolling/spam Flag icon Insightful badge Lightbulb icon Funny badge Laughing icon Comments icon

Comments on “Students Say No To University Provided Napster”

Subscribe: RSS Leave a comment
1 Comment

Add Your Comment

Your email address will not be published. Required fields are marked *

Have a Techdirt Account? Sign in now. Want one? Register here

Comment Options:

Make this the or (get credits or sign in to see balance) what's this?

What's this?

Techdirt community members with Techdirt Credits can spotlight a comment as either the "First Word" or "Last Word" on a particular comment thread. Credits can be purchased at the Techdirt Insider Shop »

Follow Techdirt

Techdirt Daily Newsletter

Techdirt Deals
Techdirt Insider Discord
The latest chatter on the Techdirt Insider Discord channel...