Why Aren't Young Directors Showcasing Their Work Online?
from the or,-maybe-they-are... dept
There’s an odd article in the UK, complaining that in the advertising world, companies are only giving jobs to more experienced directors instead of giving young hotshots a chance. Of course, this makes perfect sense. Most companies would want a trusted director. That doesn’t seem any different that at any time in history. Breaking in as a director has always been a lot of work, and there’s no indication that it’s any more difficult today than it has been in the past. If anything, the article is really an advertisement for some new agency that tries to link up aspiring directors with projects. However, what’s especially odd is that the article doesn’t seem to mention the internet at all. It seems that, these days, if an aspiring director wants to make a name for him or herself, he or she should be out there pumping up sample work online. It’s worked for plenty in the past, who have been able to create a lot of buzz about their work online — from the creators of South Park to the folks who created 405, the movie, it’s allowed talented “outsiders” to get attention from those inside the industry.