Toys That Connect With TVs

from the why-now? dept

It seems like an odd time for “new toy” stories to be coming out. They usually appear as we swing into the holiday season, not two months later. Anyway, it seems that despite years and years of failed attempts at making toys that interact with TV (Microsoft’s Barney doll…), companies are at it again, but this time, they think kids will really want toys that interact with the TV. Of course, this faces the same problem that has come up every time people think up this idea. Most people watch TV. They consume it. They don’t interact with it, and adding a toy in the middle doesn’t necessarily improve things. Of course, there is an element of getting kids to read/sing/clap along with a TV, but it’s not clear if the toy really enhances that process. Meanwhile, it seems like many kids are less interested in TV and more interested in the internet. Of course, it won’t be long before we have toys that interact with the internet as well (I’m sure some are already out there).

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