Throwaway Email Addresses For Everyone
from the becoming-more-popular dept
One popular anti-spam technique among certain folks is to use “throwaway” email addresses. It was probably first used by those who owned their own domains and could set up such email addresses. Buying something from Amazon? Setup an email address of firstname.lastname@example.org. Then, if you discover others start spamming that address, you can just turn it off. Soon afterwards, services like Sneakemail came along to make this process easier for people. Now, it sounds like such throwaway email address are aiming to go mainstream, as a new company named ZoEmail is offering a web-based email system that works by letting you add custom “keys” to your email address. Those keys are required for anyone to email you. So, instead of just having email@example.com, you would use firstname.lastname@example.org. Anyone not sending an email to an address with a key will get a bounce. They’re suggesting that you use this to set up unique keys for everyone that you email, though that becomes a bit of a hassle. It will be interesting to see how well this sort of solution catches on. While throwaway email addresses are useful in some cases, I’m not sure whether the average emailer is all that interested in the added complexity.