Nintendo Hooks Hopes On New Game Boy
from the shfiting-loyalties dept
Nintendo is clearly having trouble these days. The GameCube has been struggling against the PS2 and the Xbox, even leading some retailers to threaten to remove the GameCube from their shelves. So now, Nintendo is pinning their hopes on the one area where they do have an advantage: handheld gaming, with their hugely popular GameBoy Advance. They’re hoping that people buying the GameBoy will think happy thoughts about Nintendo which will convince them to buy a GameCube as well. That might be wishful thinking. They might be better off ditching the GameCube completely, and just focusing on handheld gaming. They have a huge advantage there, with the only competition coming from new players who are unestablished in the field.