Virgin To The Rescue
from the help!-i'm-on-a-blind-date-and-can't-bail! dept
Virgin Mobile USA finally announced details of their services and launch plans today. The service will go live this Sunday in Sacramento, CA and Columbus, OH, with a nation-wide rollout by the end of July. They are using a prepaid pricing scheme similar to their plan in the UK where the first 10 minutes of calling a day are charged at one rate and all subsequent calls of the day are charged at a discounted rate. But even more innovative are their value-add services. Take “Rescue Ring”, for exmaple. Users can schedule a call to interrupt them at a set time to bail them out of potentially boring or awkward situations. The 13-25 year-old demo is going to eat that up. Hell, some of us could use that on practically every date we go on these days.
Comments on “Virgin To The Rescue”
Sign me up!!!!! 🙂 Though I think I can set my phone’s alarm to more or less do the same thing…