J.C. Penney – Web Powerhouse
from the funny-how-things-change dept
Remember when articles would include comments along the lines of “of course, internet only retailers have a natural advantage in not being tied down to expensive brick and mortar locations that drive down margins”? Well, those days are long gone. Now we get to read articles about web powerhouses like the 98-year-old retailer J.C. Penney which includes such obvious lines as “of course, J.C. Penney and other brick-and-mortar retailers have tremendous advantages over pure-play Internet startups”. Where was this reporter two years ago? What was he saying then?
