Dot Com Downturn Hurting PR Companies
from the does-anyone-care? dept
Not surprisingly, all of the failing dot coms are causing problems in the PR industry. PR firms are finding that their clients are dropping out of existence at a rapid pace, and the ones that are surviving aren’t willing to pay nearly as much to do something stupid in the name of dot com publicity. Of course, the worst effect of all this is that (oh my!) PR firms actually have to pitch clients again – rather than the other way around.
