MyCFO Customers Don't Prefer the Internet
from the rich-don't-like-tech-and-money-mixing-too-much dept
It seems that the much hyped company, MyCFO.com (known to the readers of “The New New Thing”) isn’t really doing anything new for its high net worth individuals. They’ve focused on what previous money managers have done for a while, phone and person-to-person meetings to handle their clients. I guess most people tend to enjoy the human touch and too be honest these are the people that can afford it most. So, I guess there’s no rush to push them straight into online money management.