What's Wrong with Meta-Tags?

from the UK-and-litigation dept

The UK high court has ruled that the use of trademarks in meta-tags is illegal. In the US, playboy lost it’s case against meta-tags but it seems that the UK is continuing its tradition of over regulating the internet.

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Comments on “What's Wrong with Meta-Tags?”

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Perpetual Newbie says:

Re: ffs..

So let me get this right… If I lived in the UK and put up a site that contains information about Coca Cola and I put Coca Cola in my meta-tag, I’m commiting a crime?

Wrong. If you are a profit-oriented business, and you put your competitors’ trademarks in your meta tags with the intent to confuse your competitors’ potential customers, then you are commiting a crime. For instance, Pepsi makes Mountain Dew. If Coca-Cola put "Mountain Dew" in their meta tags, they would be violating Pepsi’s trademark.

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