Match.com Upset That Other Dating Sites Cite Stats About Themselves, Like It Does

from the less-wrong dept

Online dating site Match.com sent a letter from its lawyer to rival Plentyoffish.com last week, accusing it of citing statistics about itself and its members (like the fact that they'll go on 18 million dates this year) that Match says can't be supported. It then went on to "demand that [Plentyoffish] immediately cease and desist"... or provide Match with user data to back them up. Ever the friendly rival, Match's lawyer said the company would be glad to sign a confidentiality agreement before taking a gander and Plentyoffish's proprietary data. POF's founder basically told Match to get lost, highlighting several figures that Match touts about its service, including one saying that an average of nearly 1000 people per day get married after first meeting on Match. To be honest, a lot of the figures cited by both parties are a little hard to believe, and sound like little more than attempts by the sites to sell hope to prospective users. But starting a fight over a rival's claims -- when all that's likely to do is call attention to your own -- may not be the wisest move for anybody in the online dating business.


Reader Comments (rss)

(Flattened / Threaded)

  1.  
    identicon
    Anonymous Coward, Apr 29th, 2010 @ 6:32pm

    http://blog.okcupid.com/index.php/2010/04/07/why-you-should-never-pay-for-online-dating/

    --> The real story about this.

    The okcupid blog is one of the more interesting ones around.

     

    reply to this | link to this | view in thread ]

  2.  
    icon
    Bob Bunderfeld (profile), Apr 29th, 2010 @ 7:27pm

    Fraud

    Whatever happened to the day that Merchants had to PROVE their claims before they were allowed to tout them?

     

    reply to this | link to this | view in thread ]

  3.  
    icon
    minijedimaster (profile), Apr 29th, 2010 @ 7:56pm

    Pot meet kettle.

     

    reply to this | link to this | view in thread ]

  4.  
    identicon
    Anonymous Coward, Apr 29th, 2010 @ 9:19pm

    Re: Fraud

    Was that ever the case?

     

    reply to this | link to this | view in thread ]

  5.  
    identicon
    Anonymous Coward, Apr 29th, 2010 @ 9:35pm

    "including one saying that an average of nearly 1000 people per day get married after first meeting on Match."

    Wow, talk about relationships doomed to fail.

     

    reply to this | link to this | view in thread ]

  6.  
    identicon
    Anonymous Coward, Apr 29th, 2010 @ 9:39pm

    Re:

    Also, I wonder if they have daily divorce statistics on the number of married people who have first met at Match.

     

    reply to this | link to this | view in thread ]

  7.  
    icon
    scarr (profile), Apr 29th, 2010 @ 9:46pm

    Re:

    I think the OKCupid blog is doing some of the most fascinating sociological studies these days. I've never used the service, but I adore their blog.

     

    reply to this | link to this | view in thread ]

  8.  
    icon
    weneedhelp (profile), Apr 30th, 2010 @ 8:02am

    to sell hope to prospective users.

    Selling hope. Is that illegal?
    HOPE
    Hmmm...where have we heard that before.
    The "alluring con" indeed.

     

    reply to this | link to this | view in thread ]

  9.  
    identicon
    Advanced Technology, May 1st, 2010 @ 12:22am

    Use DoFollow Links Only

    I have been thru the ups and downs of the Myspace application games, and it is almost like the creators at MafiaMoFo heard everything I suggested Zynga do to make their games better. A++ job on every aspect of MafiaMoFo. There is no more “down” time, there is always something to be doing. Search Downtown for free cash, gamble at the casino, then complete a few crime jobs, hit the gym and increase your player stats…and then relax in the live chat linked in the forum. That is only a small list of things to do. If you are bored of the same old app game, you should try out this one. You will NOT regret it. The creators have done an amazing job with ever changing job scenarios and detailed graphics for weapons, armor, and vehicles. The best part of all is you will always see the admin or staff online ready and willing to answer any questions you might have. I look forward to seeing you in game.

    jay.sara

     

    reply to this | link to this | view in thread ]

  10.  
    identicon
    Senior Lady, Sep 23rd, 2010 @ 12:24pm

    They may be bad...

    They may be bad to each other but these sites do help a lot of people. I seriously doubt they get so many couples married, but it's a fact that they help people with few social contacts to find others who will like spending time with them.
    As for 18 million dates... highly arguable but I think we all have heads on our shoulders and will be able to see what's behind that statement.

     

    reply to this | link to this | view in thread ]

  11.  
    identicon
    dating spy, Oct 22nd, 2010 @ 9:35am

    dating sites

    I don't mind. I mean i go to all the sites you can think just to find that "ONE" and my favorite would have to be perfectmatch.com

     

    reply to this | link to this | view in thread ]

  12.  
    identicon
    cconlyone, Jan 25th, 2011 @ 6:54pm

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    Prices for these mens the winter season shoes or boots assortment from $60 to about $85. Do a small purchasing on the internet to seem through the most effective prices. it's also a wonderful principle to seem through a neighborhood store and check them on personally, consequently of simple fact some shoes or boots often operate a small greater than you might possibly be utilized to.

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    reply to this | link to this | view in thread ]

  13.  
    identicon
    Kyle Eppard, Mar 17th, 2011 @ 6:55pm

    Nice!

    Pretty interesting post! I find a lot of things about dating sites to be interesting. Definitely the new way to find yourself the "one"

     

    reply to this | link to this | view in thread ]

  14.  
    identicon
    SarahL, Jun 27th, 2011 @ 2:49pm

    Match.com

    DatingSpy we're not interested in perfectmatch, now do one, spammer

     

    reply to this | link to this | view in thread ]

  15.  
    identicon
    Anonymous Coward, Jun 27th, 2011 @ 2:50pm

    Response to: cconlyone on Jan 25th, 2011 @ 6:54pm

    Stop spamming you idiot

     

    reply to this | link to this | view in thread ]

  16.  
    identicon
    Wink2date, Sep 23rd, 2011 @ 2:16pm

    unbelievable !!

    Unfortunately these larger dating sites are well known because they lied to get there, while other websites like ours stay truthful and loyal to our customers and having their best interested and safety in mind since 2001.

     

    reply to this | link to this | view in thread ]


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