One Misguided Tweet Is 'Indisputable' Evidence That Piracy Harms Movies?
from the how-so? dept
From this, Captain Kibble alerts us to an accurately described "rant" at ScreenRants.com about how this is "indisputable" evidence that piracy harms movies. The basis of that claim? Reese's heat of the moment claim that this could impact the making of a sequel. According to the ScreenRants folks, this suggests it's a fact that movie piracy is harming movies. Of course, there's no actual evidence that there is any decreased interest in making a Zombieland sequel. In fact, since the highest grossing movies almost always correlate to the most shared movies online, it seems that being a top pirated movie also likely has extremely high correlation with movies that get sequels.
Could file sharing be harming movies? Yes, it's possible. But there is scant evidence that it's a huge or serious threat that can't be dealt with through better and smarter business models. As we've seen with smart filmmakers who embrace file sharing as a way to gain more fans and "converts," it can actually help them make more money by building up more people who want to support the filmmaker.
That said, the latter half of the ScreenRants rant actually does make a few good suggestions, noting that part of the issue is Hollywood's slothlike pace in offering movie fans what they want in terms of online services and video on demand. One of these days, the movie industry will figure this stuff out, and the answer isn't freaking out and complaining about "piracy," but finally putting in place the business models that we've seen are working already.