Cablevision detailed its plans last month to set up a network-based DVR service that would essentially work like a giant video-on-demand system. Cablevision would store everything, and users would just call up the shows they want to watch. It took a little while, but networks' reaction was inevitable: they don't really like it, just like they didn't like a similar earlier effort from Time Warner and got it neutered. It's pretty mind-blowing that like many other entertainment businesses, cable networks can't understand that it's in their best interest to support innovations and services that make their content more accessible and more useful to their audience. One network head says "the lawyers at all of our companies are looking at it and trying to figure out a strategy". But instead of having lawyers lead the company and figure out ways to stymie viewers, why not work with the cable companies to figure out a way to benefit and thrive from the new system? Is that just too much work?
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