A Fairytale Beginning For Vivendi-Universal

from the nice-try dept

As Edgar Bronfman Jr. begins the process of trying to buy back the entertainment empire his family helped build (and which he convinced them to sell), a new book, The Man Who Tried to Buy the World is coming out, talking about the rise and fall of Vivendi Universal. The Guardian is going to be publishing some excerpts, including this first one which describes the negotiation process for the deal between Bronfman and Vivendi CEO Jean-Marie Messier to sell Universal (and various other assets) to Vivendi. An interesting read of how Messier dazzled the Bronfmans with a vision of a huge entertainment and internet giant that could effectively compete with the newly merged AOL-Time Warner.

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here
Get Techdirt’s Daily Email
Save me a cookie
  • Note: A CRLF will be replaced by a break tag (<br>), all other allowable HTML will remain intact
  • Allowed HTML Tags: <b> <i> <a> <em> <br> <strong> <blockquote> <hr> <tt>
Follow Techdirt
Essential Reading
Techdirt Deals
Techdirt Insider Chat
Techdirt Reading List
Recent Stories
Support Techdirt - Get Great Stuff!


Email This

This feature is only available to registered users. Register or sign in to use it.