Every time you think people understand that trying to suppress some kind of information only draws more attention
to it, it happens again. The latest, as pointed out by Tim O'Reilly
is that basketball star LeBron James had videos confiscated
after he was dunked on by a college sophomore -- and because of that it's now being written up on various news sites and blogs. If he'd just let the video go out it may have amused a few people but no one would have thought any less of James, one of the best players ever to play the game. Instead, even more people are finding out about it and makes James look really insecure and controlling. In fact, the Rivals.com points out that because the video can't be seen, people will just assume
it makes James look as bad as possible:
The Crawford dunk would have been a temporary embarrassment for LeBron. Let's say the video was put on YouTube. It blows up for a bit, dominates blogs for 36 hours, everyone has a good chuckle and then it's forgotten about.
But by censoring the tape, LeBron turns the dunk into a legend. On video, it's just a dunk. Without video, the jam can reach mythic proportions. Because nobody can see it, the story of the dunk will grow in stature with each telling. Today, it was a simple two-handed slam. In a few days, it will be a 360-degree windmill. By the time Crawford makes his Xavier debut in October, he will have jumped off LeBron's shoulders, flipped in the air, slammed the ball home with his left pinkie and then handed LeBron $3.99 for his dry cleaning.
One day, perhaps, people will learn...