Starbucks Adds AT&T WiFi; Now You've Got A Choice
from the would-you-like-the-tall-or-the-vente-wifi? dept
It's interesting to note, however, that Starbucks hasn't dumped T-Mobile, it's just added AT&T. It's not clear if this means that Starbucks will be installing separate WiFi equipment for both services, but given the recent deal between Apple and Starbucks to let iPhone users access iTunes via WiFi for free, you had to figure that the company was going to be changing some of its WiFi backend equipment. Also given AT&T's iPhone connection, it shouldn't be a huge surprise that AT&T was a part of the new Starbucks offering. The other interesting bit is that for non-subscribers, the AT&T WiFi will be noticeably cheaper in one-off use than T-Mobile's -- meaning even if T-Mobile hasn't been "dumped" it may have just lost many one-time users. If anything, this may continue to push Starbucks to move closer and closer to finally giving up the paid solution and offering WiFi for free -- just as many Starbucks managers have been begging the company to do for years.