Content Companies Need The Internet More Than It Needs Them
from the that's-a-weird-way-of-doing-things dept
One of the biggest myths about entertainment content online is that copy protection is somehow needed in order for content companies to agree to put content online. As has been shown repeatedly, this is not a requirement, and plenty of companies have recognized the value in selling or giving away unencumbered content. What's really the issue is that no one needs the traditional entertainment industry's content online. Those companies all want to go online, because they know that's where people are looking these days -- but online is is not a broadcast medium, it's an interactive one. It did fine without broadcast style content in the past. The truth is that the content providers need the online world more than the online world needs it. That's why it's so annoying to see more people repeating the myth that copy protection is needed for things like Linux to become a "success." It's not. What's needed is for the content companies to recognize that making their products worse by locking them down, removing fair use rights and making their own content less valuable is a bad long term strategy. No one should be changing their products just to suit the entertainment industry. If the traditional content providers don't want to adapt, that's their problem.