Disney So Desperate To Stop Leaks It Subpoenas ImageShack Over Single Blurry Still Image Of New Star Wars
from the and-creates-a-streisand-effect dept
Yes, of course, Disney is trying to keep the lid on the new Star Wars film and is extra careful to try to stop any leaks coming out about the new film, but this seems like a pretty expensive and silly way of doing things. The company’s expensive lawyers at Latham & Watkins have sought a subpoena to serve on ImageShack because someone — a user with the name “Darth_Simi” posted what appears to be a single blurry cropped still image from the film (shown here as a thumbnail):
Second, if Disney really wanted to stop such things, going to court seems like a fairly dumb way to do so. As the Hollywood Reporter story above notes, the image only had about 6,000 views when its story on this image went live. By the time I saw it, the number of views of the image had doubled, and it wasn’t that long after the story had gone up. Disney clearly isn’t using copyright law to stop this particular use, but rather as a separate tool to try to track down a leaker.
Third, it’s hard to see how this effort could possibly be worth the money that Disney is paying its expensive lawyers for. Preparing the filing and going to court isn’t cheap. And all over what, exactly? A tiny fair use, blurry, cropped frame from a movie that is only likely to get fans more excited to see the actual film?
Oh, and just to make this clear, we believe that our use of the thumbnail above is fair use for the same reasons that the original posting on ImageShack was fair use, and we’ll add that, in this case, it’s more so because we’re commenting on the image itself in a press report — and the image is newsworthy because of Disney’s lawyers’ own actions.