Spotify Finally Becomes A True Platform: Now Let's See Some Innovation
from the build-in-cwf+rtb dept
Nearly two years ago, Spotify first hinted at its desire to set itself up as a platform that others could build things on top of. And it’s finally become a reality. This could actually be quite cool. Just a couple months ago, we were pointing out that just “putting radio on the internet” isn’t that cool, but that we need killer apps for music. Spotify as a platform will hopefully make it easier for those killer apps to happen. The current crop of apps that they launched with are pretty ordinary, but I’m excited to think what comes next. Things I’d love to see: Turntable.fm (still the most addictive and coolest “social music” service out there) integrated directly into Spotify) as well as integration with things like TopSpin or Bandcamp. Right now there are options to do ticketsales, but what if you could build in ways to let people buy merch… or, better yet, connect with the artist directly via Spotify? And those are the obvious ones. The real killer app is probably going to take us all entirely by surprise. This is, by the way, yet another reason that short-sighted artists and labels are going to regret dropping out of Spotify. You have to be where the killer apps are or you’re going to get left behind.