How Not To Win Fans: Game Maker Sues Fan Site

from the drop-the-warhammer dept

samkash was the first of a few of you to send in the news that Games Workshop, makers of (among other things) the tabletop Warhammer games, has apparently decided to sue the operator of a Warhammer fansite. The website is, and is run by a company called Curse. Now, some will quickly say that the trademark owner needs to enforce its trademarks or risk losing them, but it’s not quite that simple. First, that’s only in the case where the use really is infringing. A fan site that is clearly not associated with the company is unlikely to confuse consumers and hardly a dilution issue, since it would likely increase the value of the Warhammer brand. Second, even if it really was a trademark issue, the company could respond by granting the fansite a free license just to encourage the community. It takes a pretty shortsighted view to instead sue the operators of a fan site.

Filed Under: , ,
Companies: curse, games workshop

Rate this comment as insightful
Rate this comment as funny
You have rated this comment as insightful
You have rated this comment as funny
Flag this comment as abusive/trolling/spam
You have flagged this comment
The first word has already been claimed
The last word has already been claimed
Insightful Lightbulb icon Funny Laughing icon Abusive/trolling/spam Flag icon Insightful badge Lightbulb icon Funny badge Laughing icon Comments icon

Comments on “How Not To Win Fans: Game Maker Sues Fan Site”

Subscribe: RSS Leave a comment
Anonymous Coward says:

“Conduct as aforesaid has caused great and irreparable injury to Plaintiff, and unless such conduct is enjoined, it will continue and Plaintiff will continue to suffer great and irreparable injury.”

Haha what irreparable injury? Promoting your extremely overpriced table top war game? You need all the fans you can get GW. But like previously stated GW has always been like this with Warhammer.

Anonymous Coward says:

Re: Commercial?

sorta seems like that but at the same time just because someone is making money off of derivative works of your own product why would you get mad?

At most they are producing add ons or just a repository for information. They are doing all the hard work of finding out what your customers really want which you could just steal for yourself after doing customary “re-deriving” of their work of your work to make new stuff to actually sell in shiny packages that fans you KNOW love.

Anonymous Coward says:

This is about Warhammer Online, not the boardgame.

Curse Gaming ( is largely centered around news, discussions and most importantly addons for various MMO games… including Warhammer Online and World of Warcraft. is the direct link to the Warhammer Online addons that curse hosts.

Sites like these aggregate user developed modifications to the various games and that’s the value they provide to their readers/customers.

Josh in CharlotteNC (profile) says:

Re: This is about Warhammer Online, not the boardgame.


Its also interesting that the site has been in existence for at least 2 years (it has been running since the MMO was in beta).

While Games Workshop may not have been aware of the site, the Electronic Arts (they run the MMO) folks absolutely were, as there were EA devs and EA community people discussing various issues on this and many other fan sites in beta and in the months after launch.

Mike says:

They have long since sold their soul.

They have long since sold there soul.

I was young, I was 14 or so, they had released their new version of Warhammer fantasy with the new “Bretonnians”. I bought in. Support was terrible for the game in the US (outside of urban centers), i pressed on, I loved the game. Eventually, GW decided to move to a new version of the game… and released a god awful fly-by-night set of temp. instructions which horribly inbalanced certain races (mine among them), and not a little. A LOT. They then said “dont worry, dont worry, we will fix this and release new and workable rulebook for many races– including Bretonnians.” they then annouced it would be just over 2 years before that rulebook would hit stores.

…this all is a little tangencial, but the point Im trying to make, is GW has long made clear, they dont care about what few fans they have left. They destoryed Warhammer fantasy to the point where most people dont even release there is a non-warhammer 40k. GW is a greedy company that cares nothing for their fans.

Anonymous Coward says:

If GW wants to sue someone over “Conduct as aforesaid has caused great and irreparable injury to Plaintiff, and unless such conduct is enjoined, it will continue and Plaintiff will continue to suffer great and irreparable injury”. Why don’t they sue EA/Mythic for releasing a craptacular game with their name on it?

Add Your Comment

Your email address will not be published. Required fields are marked *

Have a Techdirt Account? Sign in now. Want one? Register here

Comment Options:

Make this the or (get credits or sign in to see balance) what's this?

What's this?

Techdirt community members with Techdirt Credits can spotlight a comment as either the "First Word" or "Last Word" on a particular comment thread. Credits can be purchased at the Techdirt Insider Shop »

Follow Techdirt

Techdirt Daily Newsletter

Techdirt Deals
Techdirt Insider Discord
The latest chatter on the Techdirt Insider Discord channel...