AT&T More Upset About Stupid Analyst Report About Its Network Than Actual Network
from the forest-for-the-trees dept
AT&T is apparently “miffed” that a recent report from a research firm said that it carries less data traffic on its mobile network than either Verizon or Sprint. Meanwhile, the rest of us are trying to figure out exactly why the company cares so much. AT&T has been much maligned for its network’s inability to keep up with iPhone users’ data (and sometimes, voice) demands; perhaps the company is concerned that ranking third in overall data traffic will somehow push the perception that its network is underpowered even further. AT&T’s own analysis of mobile data traffic shows it carries more than half of US mobile users’ data, it says — which is great. But that figure doesn’t matter much to an iPhone user who can’t connect to the network or whose device doesn’t live up to their expectations because of spotty coverage. And those users’ stories are probably much more persuasive among consumers than some pretty meaningless stats.