The Death Rattle For Non-Innovators: Asking 'Who Else Is Doing It?'
from the nobody-likes-being-first dept
Taking risks can be scary, because they can fail. But if no one takes risks, then it’s pretty hard to innovate — and that’s the situation many newspapers find themselves in. Jay Rosen points us to Alan Mutter’s musings on how so many innovative ideas for newspapers have been killed off by the simple phrase “who else is doing it?” Very few people want to be the first. That’s why so many newspaper execs have talked about putting up paywalls, but few do (not that I think paywalls are innovative, but it does show why there’s so much talk, and so little action). That’s not the only thing, of course, but it does highlight that newspapers have been around for centuries without having to do much innovation at all. So, perhaps it’s understandable (even if unfortunate) that they’ve been so slow to embrace the internet in a reasonable way.