Turns Out BT's Phorm Tracking Tests Were More Extensive Than Previously Reported

from the transparency? dept

Last month, we noted that BT had secretly tested Phorm’s tracking system without telling customers in the summer of 2007. This gave users no way to opt-out as they had no idea their surfing was being tracked. However, now it’s being reported that BT’s tests were even more extensive than originally reported, and the two companies secretly tracked the internet usage of 18,000 customers back in 2006, before Phorm was even called Phorm. That’s back when Phorm was known as 121 Media and considered by many to be in the sneaky adware business. In fact, the BT internal report on the test noted that: “121Media [Phorm] will take action (both technical and public relations) to avoid any perception that their system is a virus, malware or spyware and to show that in effect it is a positive web development.” Perhaps that explains Phorm’s recent charm offensive. It’s part of it’s deal with BT.

Filed Under: , ,
Companies: bt, phorm

Rate this comment as insightful
Rate this comment as funny
You have rated this comment as insightful
You have rated this comment as funny
Flag this comment as abusive/trolling/spam
You have flagged this comment
The first word has already been claimed
The last word has already been claimed
Insightful Lightbulb icon Funny Laughing icon Abusive/trolling/spam Flag icon Insightful badge Lightbulb icon Funny badge Laughing icon Comments icon

Comments on “Turns Out BT's Phorm Tracking Tests Were More Extensive Than Previously Reported”

Subscribe: RSS Leave a comment

Add Your Comment

Your email address will not be published. Required fields are marked *

Have a Techdirt Account? Sign in now. Want one? Register here

Comment Options:

Make this the or (get credits or sign in to see balance) what's this?

What's this?

Techdirt community members with Techdirt Credits can spotlight a comment as either the "First Word" or "Last Word" on a particular comment thread. Credits can be purchased at the Techdirt Insider Shop »

Follow Techdirt

Techdirt Daily Newsletter

Techdirt Deals
Techdirt Insider Discord
The latest chatter on the Techdirt Insider Discord channel...