Though Missed By Few, Microsoft's Soapbox Makes Its Return

from the back-from-the-dead dept

Back in March, Microsoft announced that it would temporarily suspend Soapbox, the company’s YouTube clone, while it worked on technology to filter out copyrighted content. At the time, it seemed like this might simply be an excuse to quietly pull the plug on the service (which never seemed to go anywhere), especially considering the poor track record of this type of filtering technology. But the company is ready to give it another go, as Soapbox is back, sporting new technology that promises to filter out copyrighted content. It’s not really clear, however, why Microsoft thinks this will really help the site. The challenge is, as always, actually getting users, not making nice with the entertainment companies. Microsoft keeps getting it backwards though, putting the cart before the horse, as it did with the Zune when it offered Universal Music a cut of every player sold. Perhaps the company is hoping that by making this overture to the entertainment industry, it can force Google to follow suit, potentially hamstringing YouTube. But the move could backfire, as it’s easy to imagine hackers flooding Soapbox with copyrighted material just to see if they can outsmart the filters.


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Comments on “Though Missed By Few, Microsoft's Soapbox Makes Its Return”

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7 Comments
Anonymous Coward says:

No Copyrighted Content == No Content

But the company is ready to give it another go, as Soapbox is back, sporting new technology that promises to filter out copyrighted content.

If that’s the case then they aren’t going to have any US content because under US law everything is automatically copyrighted as soon as it is made.

Fluffy McNutter says:

Re: No Copyrighted Content == No Content

If that’s the case then they aren’t going to have any US content because under US law everything is automatically copyrighted as soon as it is made.

Maybe Mr. Softie wants to copyright your content for you.

Thanks, Big Brother, why, I don’t mind if you copyright that for me.

James says:

Actually...

..instead of “hackers” flooding that site w/copyrighted content in an attempt to bypass its filters the site is more likely to just die from irrelevance.

And it should for cow-towing to the entertainment industry. If those a-holes can’t recognize the promotional value of these types of sites they don’t deserve the promotion.

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