Supermarket Giant Now A Microsoft Competitor
from the add-'em-to-the-list dept
There’s no doubt that Microsoft is under assault from a variety of attackers including Google, web-based software, and open source. As if it needed any more competition, it now has to do battle against a supermarket chain. Tesco, the UK’s largest grocer, is planning on selling its own, private-label software for cheap. The store will offer a range of products including an office suite, an anti-virus tool, personal finance software, a CD/DVD burner, and a photo editing product. The company has also launched a site to sell and support the offering. Of course, Tesco isn’t likely to carve a huge stake of the software industry, but the move is indicative of the fact that many of the basic consumer applications are rapidly commoditizing. Microsoft is obviously well aware of the changes going on, and is looking for new ways of distributing its consumer software, but it’s hard to see the company coming upon anything that will adequately replace some of its most lucrative cash cows.