Attackers Go Phishing In Deeper Waters
from the personalized-scams dept
It’s not just iTunes and Amazon that are exploiting the ‘long tail’, online scammers get it as well. Typically, phishing attacks attempt to confuse people by mimicking a well-known brand, like PayPal or Citibank. But as more people get clued into the fact that an email purporting to come from PayPal may not be the real thing, attackers have had to move onto smaller brands. In the last year, the number of brands targeted by attackers has doubled, and this number is growing at a double digit monthly clip. As in other long tail case studies, it’s the low costs of internet activity that allows attackers to go after small niches. So far, the attack with the narrowest scope we’ve heard about is one that goes after JFK conspiracy theorists, claiming to be from a dying KGB agent with some previously undisclosed information about the murder. Whatever your tastes or interests, there will one day be a scam specifically targeted for you.