Sling Strikes Out With MLB
from the grounding-into-a-double-play dept
Sling Media’s been coming under fire from content providers and mobile operators that are unhappy with its technology, which lets users place-shift TV and other media content from their home to a laptop or mobile device across the internet. Sports leagues don’t like it either, and Major League Baseball is renewing its attack, saying Sling users are stealing from TV broadcasters that have paid for local rights. It’s hard to understand where they’re coming from — it isn’t as if Sling users are viewing pirated content, they’re simply viewing content they’re paying to watch in their home location. While Sling contends that laws and user agreements allow people to then watch that content wherever they like, MLB disagrees — and says users should pay up. It’s hard to see this position as much more than a blatant attempt at a money-grab, since, as we noted, the content it already being paid for, so users aren’t “stealing” anything. It seems that MLB’s greed outweighs its interest in services that make it easier for fans to follow the game and their favorite teams, and to do it in an easy, enjoyable way. Sling makes it easier for fans to follow their home team and watch games on their own schedule — you’d think that MLB would be excited by technologies and services that can make its content more valuable, but unless they directly line its pockets, apparently it isn’t.