Cable Operators Will Sell Slow Broadband, Just Not Openly
from the slow-and-cheap-works-for-me dept
DSL has been able to win lots of subscribers over cable modem service by focusing on price, while cable providers have long claimed that people look at speed first and price second. There are plenty of people who are interested in having fast connections, but there are plenty more for whom low-speed broadband at a low price is good enough. Some have speculated that cable companies have resisted offering these “lite” plans because too many users would shift from the more expensive plans to them, but Karl Bode at Broadband Reports says they’re being offered now, just only to users that call in to complain or threaten to cancel. Bode asks the relevant question — while yes, some users might downgrade, wouldn’t that be offset by the number of users upgrading from dial-up? DSL providers certainly think so — perhaps that’s why they’re grabbing all those users.