Gateway Buying eMachines

from the convergence-of-mediocrity dept

Struggling to remain relevant in the computer business at the same time that they’re pushing into the highly competitive consumer electronics business, Gateway has noticed that the reinvented eMachines is actually making some money. Thus, they’ve decided to buy eMachines in an attempt to boost their computer sales business. eMachines, though they’ve gone through a few revisions, has made a name for itself selling incredibly cheap machines. Lately, they’ve figured out how to do this at exceptionally low cost to themselves, as well – helping them to bring in a profit. So, the question is whether or not pulling that operation into Gateway will add significant overhead to a lean operation and wipe out the profits. Of course, the side benefit could be that Gateway can use eMachine’s strong retail ties to get some of their consumer electronics into the retail channel.

Rate this comment as insightful
Rate this comment as funny
You have rated this comment as insightful
You have rated this comment as funny
Flag this comment as abusive/trolling/spam
You have flagged this comment
The first word has already been claimed
The last word has already been claimed
Insightful Lightbulb icon Funny Laughing icon Abusive/trolling/spam Flag icon Insightful badge Lightbulb icon Funny badge Laughing icon Comments icon

Comments on “Gateway Buying eMachines”

Subscribe: RSS Leave a comment
1 Comment

Add Your Comment

Your email address will not be published. Required fields are marked *

Have a Techdirt Account? Sign in now. Want one? Register here

Comment Options:

Make this the or (get credits or sign in to see balance) what's this?

What's this?

Techdirt community members with Techdirt Credits can spotlight a comment as either the "First Word" or "Last Word" on a particular comment thread. Credits can be purchased at the Techdirt Insider Shop »

Follow Techdirt

Techdirt Daily Newsletter

Techdirt Deals
Techdirt Insider Discord
The latest chatter on the Techdirt Insider Discord channel...