The Phone Album
from the one-step-closer dept
In the past, we’ve wondered why Apple wasn’t selling “space” on the iPod. In some sense, they almost are nowadays with iTunes. But, the ability to offer a “heavy metal” or “hip hop” iPod including thousands of songs seems like it would be a great seller – except that the music industry would probably freak out about it, and make it way too expensive. However, it looks like some people are beginning to get the basic idea. Submitted by Ron and as found on Gizmodo is the news that along with Jay-Z’s new album is an offering for a Nokia 3300 preloaded with all the songs from the album – as both MP3s and ringtones. Of course, at an album level, this doesn’t make nearly as much sense. Most consumers certainly don’t buy new phones each time they buy a new album. However, it is a step in the right direction, realizing that the music acts as promotion for some other good or service that people are willing to pay for.