Amazon Book Search Boosting Sales So Far
from the product-intro-blip dept
Amazon today was excited to announce that in the first week of their full-text book searching service, books in the service sold 9% better than those not in the search. While I do think the service is great, and I’m sure it will boost sales, I’m not sure these numbers mean anything. There was definitely a big boost in usage of this service due to the ton of publicity it received. So, let’s see how it’s doing a few months down the road, and then it might be worth talking about. In the meantime, various authors are still complaining about the service. They quote an author of a travel book who is worried that readers only want a couple of sections and would print those out and never buy the book. I guess he hasn’t been ot the library lately. If people just need a couple pages out of his book, they’re not going to buy the book anyway.
