No One's Buying Tablet Computers
from the because-it's-not-a-computer,-it's-a-feature dept
No surprise here, but the massively overhyped “tablet PCs” are not selling very well. I never understood the hype. Microsoft made a big push for them, when every other attempt at similar products had failed dismally. The problem isn’t that the tablet PC isn’t useful. In some instances, it’s very useful. The problem is that it’s not a separate category by any means. The “tablet” part – basically, making the screen a touchscreen – is just a feature of a laptop. It’s not an entirely separate category of computers. By making it so, Microsoft confused customers quite a bit. If, instead, they had pitched it as a feature that made laptops more usable, they might have discovered more people were buying laptops with such touchscreens, instead of wondering whether they needed a “tablet” or a “laptop”.