If You Charge Too Much They Won't Come

Researchers at the UK-based Work Foundation are warning mobile carriers that if they charge too much for 3G services and handsets it could hurt 3G uptake (they needed a study to come up with this?). The Work Foundation believes that UK mobile operators don’t understand how sensitive UK mobile subscribers are about their mobile phone bills. While 3G operators love to talk about consumers, the services aren’t aimed at or priced for regular consumers at the moment. They are for early adopters who are willing to pay a premium for latest technology. The working stiffs at the Work Foundation will just have to wait like the rest of us for prices to drop to normal levels.

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