Who's Minding The Store?

from the category-management-takes-over dept

An interesting look at how “category management” is spreading to book stores from supermarkets and the Walmarts of the world. The idea is that one (or sometimes two) “category leaders” in the space (Coca-Cola for drinks, P&G for, well, lots of stuff) manage what inventory gets on the shelves in your store. The end result: the mass normalization of shopping in America. It may make sure that the products on your shelves sell more, but it takes away any individuality from your stores – and any reason why people would want to shop specifically at one particular store. What I’m wondering, is if this is actually a huge opportunity for online shopping. If Borders is eliminating more obscure titles because Harper Collins doesn’t think they’ll sell, suddenly the online stores will have even more variety when compared to brick-and-mortar book stores.

Add Your Comment

Your email address will not be published. Required fields are marked *

Have a Techdirt Account? Sign in now. Want one? Register here

Comment Options:

Make this the or (get credits or sign in to see balance) what's this?

What's this?

Techdirt community members with Techdirt Credits can spotlight a comment as either the "First Word" or "Last Word" on a particular comment thread. Credits can be purchased at the Techdirt Insider Shop »

Follow Techdirt

Techdirt Daily Newsletter

Techdirt Deals
Techdirt Insider Discord
The latest chatter on the Techdirt Insider Discord channel...